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Privacy Policy

Effective date: September 11, 2026

The Lux Experience (“The Lux Experience,” “we,” “us,” or “our”) operates the website theluxexperiences.com (the “Site”) and provides travel planning, curation, and booking services (the “Services”). This Privacy Policy explains what personal information we collect, how we use and share it, and the choices and rights you have regarding your information.

By using the Site or booking a trip with us, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree, please do not use the Site or our Services.

1. Information We Collect

Information you give us directly, such as when you fill out an enquiry or booking form, create an account, subscribe to our newsletter, or contact us:

  • Contact details: name, email address, phone number, mailing address
  • Account details: username and password, if you create an account
  • Booking and traveler details: trip selection, number and ages of travelers (adults/children), special requests, dietary or accessibility needs you choose to share
  • Payment-related information: billing name and address, and payment details, which are collected and processed by our third-party payment processor (see Section 4) — we do not store full credit card numbers on our own servers
  • Communications: messages, enquiries, and any other information you choose to send us

Information collected automatically, when you visit the Site:

  • Log and device data, such as IP address, browser type, device type, and pages visited
  • Cookies and similar technologies (see Section 5)
  • We may use website analytics tools to understand how visitors use the Site and to improve it
2. How We Use Your Information

We use the information we collect to:

  • Create and manage bookings, process deposits and payments, and communicate with you about your trip
  • Respond to enquiries and provide customer support
  • Send booking confirmations, itinerary details, and important trip-related notices
  • Send marketing communications, such as newsletters and promotions, where you have opted in — you can unsubscribe at any time using the link in any marketing email
  • Maintain and improve the Site, including troubleshooting and security
  • Comply with legal obligations and enforce our Terms and Conditions
3. Legal Basis for Processing

Where applicable law requires it, we process your personal information because it is necessary to perform a contract with you (e.g., to book your trip), because you have given consent (e.g., for marketing emails), because we have a legitimate business interest (e.g., improving our Services), or because we are required to by law.

4. How We Share Your Information

We do not sell your personal information. We share information only as needed to provide our Services:

  • Travel suppliers: To book and fulfill your trip, we share relevant traveler details with the hotels, resorts, airlines, tour operators, and other third-party suppliers involved in your itinerary.
  • Payment processors: Payments are handled by a third-party payment processor. That processor collects and processes your payment details directly under its own privacy policy; we do not have access to your full card number.
  • Service providers: We use third-party vendors to help run our business, including our website host, our booking/reservation software, and, if you have opted in, our email marketing platform. These providers only access information as needed to perform their services for us.
  • Legal reasons: We may disclose information if required by law, or to protect the rights, property, or safety of The Lux Experience, our customers, or others.
  • Business transfers: If The Lux Experience is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
5. Cookies

We use cookies and similar technologies to operate the Site, remember your preferences, keep you logged in, and understand how the Site is used. This may include:

  • Essential cookies needed for core Site functionality (such as your booking session and shopping cart)
  • Preference cookies that remember choices you’ve made
  • Analytics cookies that help us understand Site traffic and usage

Most browsers let you refuse or delete cookies. If you do, some parts of the Site — including booking — may not work properly.

6. Data Retention

We keep your personal information for as long as necessary to provide our Services, complete your booking, comply with our legal and tax obligations, resolve disputes, and enforce our agreements. Booking and financial records are generally retained for the period required by applicable tax and accounting rules.

7. Your Rights and Choices

Depending on where you live, you may have the right to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information, subject to legal or contractual exceptions (for example, we may need to keep booking records for accounting purposes)
  • Opt out of marketing communications at any time
  • Ask us not to sell or share your information — we do not sell personal information

To exercise any of these rights, contact us using the details in Section 11. We will respond within a reasonable time and may need to verify your identity first.

8. Children’s Privacy

The Site and our Services are intended for use by adults. You must be at least 18 years old to make a booking or create an account. Children may be included as travelers on a booking made by an adult, but we do not knowingly collect personal information directly from children. If you believe a child has provided us with personal information without parental consent, please contact us and we will delete it.

9. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

10. Links to Other Websites

The Site may contain links to third-party websites, such as our social media pages or supplier websites. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies.

11. Contact Us

If you have questions about this Privacy Policy or would like to exercise your rights, contact us at:

The Lux Experience Email: theluxexperience6@gmail.com Phone: +1 646 322 8488

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page with a new effective date. Your continued use of the Site after changes take effect means you accept the updated policy.