Effective Date: September 26, 2026
The Lux Experience operates the website theluxexperiences.com and provides travel planning, curation, advisory, booking and group travel services.
This Privacy Policy explains what personal information we collect, how we collect, use, disclose, retain, and protect that information, and the choices and privacy rights that may be available to you under applicable law.
By using the Site or providing personal information to us, you acknowledge that you have reviewed this Privacy Policy. Where applicable law requires your consent to a particular use of your information, we will obtain that consent separately.
If you do not agree with the practices described in this Privacy Policy, please do not use the Site or provide personal information to us.
1. Information We Collect
We may collect personal information that you provide directly to us when you:
- Submit an inquiry or booking request;
- Request travel planning or advisory services;
- Make or modify a reservation;
- Create an account, if this feature is available;
- Subscribe to our newsletter or marketing communications;
- Contact us by email, telephone, through the Site, or by other means; or
- Otherwise voluntarily provide information to us.
Depending on the Services you request, the information we collect may include:
Contact Information
- Full name;
- Email address;
- Telephone number;
- Mailing or billing address; and
- Other contact information you choose to provide.
Account Information
If you create an account, we may collect:
- Username;
- Password or authentication information; and
- Other information associated with your account.
Traveler and Booking Information
To plan, arrange, and fulfill travel services, we may collect information such as:
- Travel dates and destinations;
- Number and ages of travelers;
- Traveler names;
- Flight, hotel, cruise, tour, transportation, and activity preferences;
- Special requests;
- Dietary requirements;
- Accessibility or mobility requirements;
- Emergency contact information;
- Passport or travel-document information, where necessary for a booking or travel service;
- Date of birth, nationality, or other traveler information where required by a travel supplier or applicable law; and
- Other information you voluntarily provide to help us arrange your trip.
Some information you provide, such as certain accessibility, dietary, health-related, or other special travel requirements, may be considered sensitive personal information under applicable law. We use such information only as reasonably necessary to provide requested Services, comply with applicable requirements, or for other purposes permitted by law.
Payment Information
Payments may be processed through third-party payment processors. Depending on the payment method and provider, we may receive information such as your billing name, billing address, transaction amount, payment status, and limited payment information.
Where payment processing is handled directly by a third-party payment processor, that provider collects and processes payment information under its own privacy policy and terms. We do not intentionally store full payment card numbers on our own servers.
Communications
We may collect information contained in:
- Emails;
- Telephone communications;
- Booking inquiries;
- Customer-service communications;
- Messages submitted through the Site; and
- Other communications you voluntarily provide to us.
Information Collected Automatically
When you visit or use the Site, we and our service providers may automatically collect certain information, including:
- IP address;
- Browser type and version;
- Device type;
- Operating system;
- Pages viewed;
- Referring website or source;
- Approximate location derived from technical information;
- Date and time of visits;
- Website interactions; and
- Other technical or usage information.
We may use cookies, analytics tools, and similar technologies to operate, maintain, secure, and improve the Site. See Section 5 for additional information.
2. How We Use Your Information
We may use personal information for the following purposes:
- To provide travel planning, advisory, curation, and booking Services;
- To create, manage, modify, and fulfill reservations;
- To communicate with you regarding your inquiry, booking, itinerary, payment, or trip;
- To process deposits, payments, refunds, and other transactions;
- To provide customer service and respond to questions or requests;
- To send booking confirmations, itineraries, travel documents, and important trip-related notices;
- To communicate with travel suppliers and other service providers on your behalf where necessary to arrange your requested Services;
- To send marketing communications, newsletters, promotions, or other offers where permitted by law and, where required, with your consent;
- To maintain, operate, troubleshoot, and improve the Site and our Services;
- To personalize or improve your experience with the Site;
- To detect, prevent, investigate, and address fraud, unauthorized activity, security incidents, or misuse;
- To comply with applicable laws, regulations, legal processes, and governmental requests;
- To establish, exercise, or defend legal claims and enforce our agreements; and
- For other purposes disclosed to you at the time information is collected or otherwise permitted by applicable law.
You may unsubscribe from marketing emails at any time by using the unsubscribe link contained in the applicable communication. Unsubscribing from marketing communications will not prevent us from sending non-marketing communications relating to your bookings, transactions, account, or other Services.
3. Legal Basis for Processing
Where applicable law requires us to identify a legal basis for processing personal information, we may process your information because:
- It is necessary to perform a contract or take steps at your request before entering into a contract;
- You have provided consent;
- Processing is necessary for our legitimate business interests, such as operating, securing, improving, and marketing our Services, where permitted by law;
- Processing is necessary to comply with a legal obligation; or
- Another legal basis permits the processing.
Where we rely on consent, you may withdraw your consent where permitted by applicable law. Withdrawal of consent will not affect processing that occurred before withdrawal or processing that does not require consent.
4. How We Share Your Information
We do not sell your personal information for monetary consideration.
We may disclose or share personal information as reasonably necessary to provide our Services, operate our business, comply with law, or for other purposes permitted by applicable law.
Travel Suppliers and Service Providers
To arrange and fulfill your trip, we may share relevant traveler information with independent third parties involved in your itinerary, including:
- Airlines;
- Hotels and resorts;
- Cruise lines;
- Tour operators;
- Transportation providers;
- Excursion and activity providers;
- Destination management companies;
- Travel insurance providers;
- Visa or travel-document service providers;
- Booking and reservation platforms; and
- Other travel suppliers necessary to provide the Services you request.
These third parties may process your information according to their own privacy policies, terms, and applicable laws. Once information has been provided to an independent supplier, that supplier’s handling of the information is generally governed by the supplier’s own privacy practices.
Payment Processors
We use third-party payment processors to process payments. Payment processors may collect and process payment information directly under their own privacy policies and terms.
Business Service Providers
We may use third-party companies and individuals to help operate our business, including providers of:
- Website hosting;
- Booking and reservation technology;
- Customer relationship management;
- Email and marketing services (such as Brevo);
- Analytics;
- Information technology;
- Customer support;
- Accounting and administrative services; and
- Other business functions.
These providers may access personal information only as reasonably necessary to perform services for us or as otherwise permitted by applicable law.
Legal and Safety Reasons
We may disclose personal information when reasonably necessary to:
- Comply with applicable laws, regulations, subpoenas, court orders, or legal processes;
- Respond to lawful requests from governmental authorities;
- Protect the rights, property, or safety of The Lux Experience, our customers, suppliers, or others;
- Detect, investigate, or prevent fraud, security incidents, or unlawful activity; or
- Establish, exercise, or defend legal claims.
Business Transfers
If The Lux Experience is involved in a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or other business transaction, personal information may be transferred as part of that transaction, subject to applicable law.
International Transfers
Because travel and travel-related services are international in nature, your personal information may be transferred to, stored in, or processed in the United States and other countries where our travel suppliers, service providers, or business partners operate.
Privacy and data-protection laws in those countries may differ from the laws of your state or country of residence. Where applicable law requires additional safeguards for international transfers, we will use legally recognized mechanisms or other appropriate safeguards.
5. Cookies and Similar Technologies
We use cookies and similar technologies to operate and improve the Site.
These technologies may include:
- Essential cookies, which are necessary for core Site functions, such as maintaining sessions and enabling booking-related functionality;
- Preference cookies, which remember choices or settings;
- Analytics technologies, which help us understand Site traffic and usage; and
- Other technologies that may be used for security, functionality, or other purposes permitted by applicable law.
The specific cookies and technologies used on the Site may change as we add, remove, or update services and technology providers.
Most web browsers allow you to control, block, or delete cookies through browser settings. Disabling certain cookies may affect the functionality of the Site, including booking or account-related features.
Where required by applicable law, we will provide appropriate cookie choices or consent mechanisms.
6. Data Retention
We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:
- Provide and administer our Services;
- Complete and maintain booking and transaction records;
- Comply with tax, accounting, regulatory, and other legal obligations;
- Resolve disputes;
- Establish, exercise, or defend legal claims;
- Prevent fraud and maintain security;
- Enforce our agreements; and
- Maintain appropriate business records.
The length of time we retain information depends on the type of information, the nature of our relationship with you, applicable legal requirements, and legitimate business needs.
When personal information is no longer reasonably necessary for these purposes, we may securely delete, destroy, anonymize, or otherwise dispose of it, subject to applicable law.
7. Your Privacy Rights and Choices
Depending on where you live and subject to applicable law, you may have certain rights concerning your personal information, which may include the right to:
- Request access to personal information we hold about you;
- Request correction of inaccurate or incomplete personal information;
- Request deletion of personal information, subject to legal and other applicable exceptions;
- Request information about how we collect, use, or disclose personal information;
- Opt out of certain marketing communications;
- Opt out of the sale or sharing of personal information where applicable;
- Request restrictions or limitations on certain uses of sensitive personal information where applicable;
- Object to or restrict certain processing where applicable; and
- Exercise other privacy rights provided by applicable law.
We do not discriminate against individuals for exercising privacy rights provided by applicable law.
If you submit a privacy request, we may need to verify your identity before completing the request. We may also need to retain certain information when required or permitted by law.
To exercise an applicable privacy right, please contact us using the information in Section 12.
If you are located in California or another jurisdiction with specific privacy requirements, additional rights, disclosures, or request procedures may apply. Where required by law, we will provide additional notices or mechanisms for exercising those rights.
Where applicable, you may also be able to use browser-based privacy preference signals, such as the Global Privacy Control (GPC), to communicate certain privacy choices.
8. Children’s Privacy
The Site and our Services are intended for adults, and individuals must be at least 18 years old to make a booking or create an account through The Lux Experience.
Children may nevertheless be included as travelers on a booking made by a parent, guardian, or other authorized adult. In those circumstances, the adult providing the information is responsible for providing accurate information and for having the authority to provide information concerning the child.
We do not knowingly solicit personal information directly from children for the purpose of independently creating accounts or making bookings.
If you believe a child has provided personal information to us improperly, please contact us using the information in Section 12. We will take reasonable steps to address the information in accordance with applicable law.
9. Data Security
We maintain administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, alteration, disclosure, or destruction.
We also seek to limit access to personal information to individuals and service providers who reasonably need access to perform their functions.
However, no method of transmission over the Internet or method of electronic storage is completely secure. Accordingly, we cannot guarantee that personal information will always be completely secure.
We will respond to suspected or confirmed security incidents in accordance with our internal procedures and applicable law, including providing legally required notifications where applicable.
10. Third-Party Websites and Services
The Site may contain links to third-party websites, applications, social-media platforms, travel suppliers, booking platforms, or other services.
Third-party websites and services are not controlled by The Lux Experience. Their privacy practices, security practices, terms, and content may differ from ours.
We are not responsible for the privacy practices or security of third-party websites or services, and we encourage you to review the applicable privacy policies and terms before providing information to those third parties.
11. Marketing Communications
Where permitted by applicable law, we may send you information about travel opportunities, promotions, newsletters, special offers, or Services that may be of interest to you.
Where consent is required, we will obtain consent before sending applicable marketing communications.
You may unsubscribe from marketing emails at any time by clicking the unsubscribe link in the email or contacting us using the information below.
Even if you opt out of marketing communications, we may continue to send transactional or service-related communications, including booking confirmations, payment notices, itinerary information, and other communications necessary to provide Services you have requested.
12. Contact Us
If you have questions about this Privacy Policy, our privacy practices, or your privacy rights, or if you would like to submit a privacy request, please contact us:
The Lux Experience
Email: theluxexperience6@gmail.com
Phone: +1 646 322 8488
Location: United States
When submitting a privacy request, please provide enough information for us to understand and process your request. We may request additional information to verify your identity where permitted or required by law.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, technology, legal requirements, or privacy practices.
When we make changes, we will post the updated Privacy Policy on the Site and update the Effective Date at the beginning of the policy.
If applicable law requires us to provide additional notice or obtain consent before implementing a material change, we will do so.
